10 months ago, I (nostr:npub1ydua4nhjuj36k6hrjkj5kn0zrz8su6xcl76rvvuaxhrnngu7xccqsmutvr) visited Botev Plovdiv's new stadium:
ποΈ Amazing facility
π Rich club history
β½ Poor team performance
π Unhappy fans

Botev's owner, Anton Zingarevich, envisioned growing this underdog club into a respected European team.

His plan:
π Implement best practices on the field
π Develop local and international talent
π Use a unique business strategy for an edge
His business strategy? Unite football and #Bitcoin.

I was thrilled that Bulgaria's oldest football club, based in my home city, understood #Bitcoin and wanted to use it to transform the club and make a real difference.
I was invited to lead Botev's #Bitcoin strategy - an opportunity I could not reject. Especially since Bitcoin's values align so closely with the club's patron, Hristo Botev.

And so we began:
π Building a new website
π§ Educating the team on βΏ
π³ Integrating Bitcoin payments
π£οΈ Leading Bitcoin campaigns & meetups
π Devising a unique 360Β° Bitcoin strategy
Documented in video by
Meanwhile, our new Sports Director, Artur Platek, and Head Coach, Dusan Kerkez:
π€ Nurtured team spirit
π Improved player discipline
β Got the best from our experienced players
π Developed our academy youngsters

Last week, we saw the result. After a dismal start to the season, Botev Plovdiv won the Bulgarian Cup π against all odds and the strongest opponents.
This victory sets us up for bigger wins. We're doubling down on our #Bitcoin strategy.
We have the unshakable conviction that Bitcoin will be an integral part of every football and sports club.
It sounds ridiculous. But we don't mind that. We will gladly lead the way. In due time, others will follow.
I'll be meeting leaders in the USA πΊπΈ, El Salvador πΈπ», and at Bitcoin conferences in Sofia π§π¬ and Prague π¨πΏ. DM if you want to meet, talk, and lead with us.
The βΏest is Yet to Come π For Botev ππ€ and Bitcoin π§‘ One Goal at a Time β½

